Clever Tykes fought its way through a crowd of 1000 other entrants to make it to the Pitch final 2014 where only 20 fully trading companies remained. The Pitch 2014 involved a bootcamp phase for the first time and Ben had pitched against 49 other business in the London heat to make it to the grand final. The final posed a fresh challenge after only having to complete 90 second pitches at the bootcamps, contestants had 3 minutes to deliver their pitches along with the optional use of props and slides. The panel of four judges also had the opportunity to ask questions to each of them.
The final of the Pitch 2014 was held at the event's birthplace in Bristol where contestants had travelled the length and breadth of the UK including businesses from Edinburgh, Newquay, Manchester, Birmingham, London and Bristol itself.
24 October, 2014
I am a huge advocate of the entrepreneurial messages and characteristics that you are driving. I think it is a fantastic idea to instil the idea of entrepreneurship into children from a young age. This is a great way to open children up to the idea of not always following conventional paths and giving them the belief and confidence to pursue their own creative business ideas.
James Caan, CBE - entrepreneur and former Dragon
The Clever Tykes series are such a wonderful way to introduce ‘enterprise’ to children from a young age – I can’t recommend them highly enough, and strongly urge parents to read along with their child as there is no doubt the stories will stimulate lots of questions and interest!
Lorraine Allman, Author and Founder of Enterprising Child
I found Walk-it Willow easy to read and full of lovely messages that children can take from it. It touched on taking responsibility, problem solving, admitting mistakes and also the work it takes to run a small business. Willow is entertaining but very human. A lovely story.
Naomi Richards, The Kids Coach, parent and life coach for children