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12 Jun Island life and the aloha way

Posted at 15:03h in Blog by

Steve Case, the former AOL chairman and CEO, talks about how island life led to an understanding of community.

“I was born and raised in Hawaii, so that’s interesting. Both my parents were born and raised in Hawaii, which is probably more interesting, because Hawaii has a reputation of being a place that people come for the military or some other reason. But our family goes back a hundred-plus years.

“Growing up on an island you don’t get the sense of four seasons, because there’s really one season. But you do get a sense of how a community works together. It is a melting pot, because people like me going to school were in the minority.

“There were mostly Asians, Hawaiians, Samoans, Philippians, people from all kinds of different parts of the world that had gathered together in Hawaii. I didn’t really appreciate it at the time, frankly, because I thought everybody lived in places where there’s like one season and everybody lived in these multicultural communities.

“In retrospect, I realize it was a unique upbringing. As a kid even when I was 9, 10, 11, I realized I liked to start businesses. I didn’t know what an entrepreneur was. I don’t think I heard that word till later. I always liked that idea.”

 

The aloha way

Many Hawaiian people follow the aloha way. Aloha means hello, goodbye and love, but it’s more than that. The word symbolises an essence of being: love, peace, compassion, and a mutual understanding of respect.

It’s a wonderful concept that you don’t need to be in Hawaii to appreciate.



  • I am a huge advocate of the entrepreneurial messages and characteristics that you are driving. I think it is a fantastic idea to instil the idea of entrepreneurship into children from a young age. This is a great way to open children up to the idea of not always following conventional paths and giving them the belief and confidence to pursue their own creative business ideas.

    James Caan, CBE - entrepreneur and former Dragon

  • The Clever Tykes series are such a wonderful way to introduce ‘enterprise’ to children from a young age – I can’t recommend them highly enough, and strongly urge parents to read along with their child as there is no doubt the stories will stimulate lots of questions and interest!

    Lorraine Allman, Author and Founder of Enterprising Child

  • I found Walk-it Willow easy to read and full of lovely messages that children can take from it. It touched on taking responsibility, problem solving, admitting mistakes and also the work it takes to run a small business. Willow is entertaining but very human. A lovely story.

    Naomi Richards, The Kids Coach, parent and life coach for children