The people who buy our books are parents, guardians, educators and relatives of 6-9-year-old children, who want to set them up for a happy and successful future.
They want to empower them to choose their own journey rather than dictate or coerce. They want to help them become resourceful, creative, resilient and positive. To see obstacles as challenges to be overcome. To feel confident in their beliefs and actions. To act from a position of strength, kindness and ambition. To see the potential of what they could achieve and be excited about making it happen. To look forward to every day and make a difference with their time on earth.
The people who buy our books for their kids understand the power of role models for sparking new ideas and big thinking. They know that someone’s future is only limited by their imagination.
So let’s see what’s possible. It starts with a book…
The Clever Tykes storybooks and accompanying resources are suitable for children ages 6-9. They inspire positivity, innovation, independence, resilience and resourcefulness and are read all over the world, at home and in school.
The stories follow four different protagonists as they each realise that there is something they are especially good at or passionate about, and they set about making this into their own venture.
The books read at an 8 year old’s level, but the concepts can be readily understood by children as young as 4 having the stories read to them.
It was through our experiences and research that we realised we could inspire children through storybooks and story-bound role models, so we set about creating them.
After founding a social media company, find out how a meeting with 12 young entrepreneurs led to us analysing the way entrepreneurs are made and creating a solution to completely revolutionise the way we inspire entrepreneurship. Read the Clever Tykes story here.
I am a huge advocate of the entrepreneurial messages and characteristics that you are driving. I think it is a fantastic idea to instil the idea of entrepreneurship into children from a young age. This is a great way to open children up to the idea of not always following conventional paths and giving them the belief and confidence from an early age to pursue their own creative business ideas and ventures.
James Caan, CBE – entrepreneur and former Dragon
The Clever Tykes series are such a wonderful way to introduce ‘enterprise’ to children from a young age – I can’t recommend them highly enough, and strongly urge parents to read along with their child as there is no doubt the stories will stimulate lots of questions and interest!
Lorraine Allman, Author and Founder of Enterprising Child
I found Walk-it Willow easy to read and full of lovely messages that children can take from it. It touched on taking responsibility, problem solving, admitting mistakes and also the work it takes to run a small business. Willow is entertaining but very human. A lovely story.
Naomi Richards, The Kids Coach, parent and life coach for children